Nine Resale Boutique – Thrift Store Maven Miranda Hartlieb Pays It Forward

Photo credit to Nine Resale Boutique.

Miranda Hartlieb is the picture of poise and glamour. As the wife of retired Everblades Hockey player Ernie Hartlieb, she’s often found at Germain Arena cheering on the Blades alongside Ernie — or cheering on the couple’s two future hockey stars, Hunter and Jaxson, ages 4 and 2, as Ernie coaches them on the ice.

What many people don’t know about Miranda Hartlieb is that this stunning beauty with a heart for helping others learned to piece together her personal style with thrift store finds. Now she’s using her treasure-hunting talents to bless others through Nine Resale Boutique.

Named in honor of Ernie’s retired No. 9 Everblades jersey, this newly opened resale shop on Bonita Beach Road gives all its profits back to the community by helping local families in need. The motto at Nine is “Shop, Donate, Pay It Forward.”

“We built such a relationship in the community with our hockey following, and we’ve been blessed to meet so many people, so we wanted to pay it forward and help others through our connections,” Miranda explains.

She wasn’t always an icon of style. Miranda grew up in a modest neighborhood in Naples’ Golden Gate Estates and was more tomboy than a fashion model. She wore hand-me-downs and “mommy-made” clothes and loved to ride a four-wheeler. As she grew older and developed an interest in style, she wowed her friends with outfits assembled from thrift store finds.

“I started helping my girlfriends and being a personal shopper for them,” Miranda recalls.

She also developed a knack for refinishing thanks to a handy grandfather and her own training in interior design. Miranda is not above pulling discarded furniture off the curb, seeing the potential overlooked by others.

“I don’t believe in waste — that’s my problem,” she says. “My husband would call me a hoarder; I’m always thinking how someone else could benefit from that.” Ernie says he doesn’t mind being the “runner” when Miranda needs him to pick up a piece of furniture. He even gave up his home office space as Miranda accumulated donations and thrift store finds, initially operating her boutique online. “I told my husband I was turning our office into a boutique,” she recalls. “Five things turned into 2,000 items.” Miranda recruited her mother, Laura Barham, in the effort, and eventually, their finds overtook two rooms in Barham’s Naples home, as well. Next, they purchased an Airstream trailer with plans for a mobile boutique. “She was very passionate about what she wanted to do,” says Ernie. “I think what she and her mom are doing is great. I’m excited for all of us.” He admits part of his excitement is getting his office back now that Nine Resale Boutique has finally found its home in the Pine Haven Plaza in a space formerly occupied by a juice bar. As a designer, Miranda admires the exposed metal ductwork, wood trim and large windows of the three-room suite. Nine Resale Boutique celebrated its grand opening April 8 with a champagne toast and a night of “shopping with a purpose” to benefit Eva’s Closet. The boutique has teamed up with Eva’s Closet to supply needy school children with uniforms, clothing, and shoes. The first such “closet” recently opened at Bonita Springs Elementary.

This month, Nine is serving as a community partner for a Food Truck Fundraiser at Alico Family Golf, benefiting Eva’s Closet. The boutique also works directly with individual families, often learning of needs through connections with Golisano Children’s Hospital of Southwest Florida. Nine Resale Boutique stepped up to help the Frattarelli family when their youngest daughter was battling stage four cancer. Miranda and Laura focused on fulfilling a wish for the older daughter since the family’s resources had been tapped by medical expenses. “A room makeover was all she wanted for Christmas, and with the huge costs of Stella’s treatments, it was not possible,” recalls Rachel Frattarelli. “In stepped Miranda and Laura, who took over the project and brought tears to my seven-year-old’s eyes!” Miranda’s heart has always been tender to the plight of others, says her mom. “You might not have a lot, but you have more than someone else,” Barham says of the “pay-it-forward” philosophy she helped instill. “It’s more about love than money.”

Some of the items at Nine are “gently loved” donations from individuals while others are new items donated by local boutiques. Dresses that retailed for $100 are sold at Nine for $15. In keeping with the boutique’s name, most tops are $9. In the future, Miranda plans to host “Girls Night Out” charitable shopping events at Nine and collaborate with sororities at Florida Gulf Coast University. In the meantime, she’ll keep shopping. “I’m going to Nashville soon, so I’m definitely going to take extra luggage,” she says. “We purchase from everywhere. It’s like a treasure hunt!”

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